Strategic Marketing Mastery (II): Advanced Techniques to Excel
Description
Master powerful strategies with hands-on tutorials for real-world success.
In this advanced strategic marketing course, you’ll dive into practical methods for elevating your marketing game. Covering essential topics from educational content creation to direct response marketing, this course offers a comprehensive overview of tools like Conversion-AI and Zapier, alongside techniques to leverage testimonials, build opt-in strategies, and manage lead generation through HARO.
The course includes step-by-step, over-the-shoulder tutorials that guide you through setting up automated marketing campaigns, managing webinar tools, and multi-streaming to social and video platforms. Additional topics include tracking conversions with Google Analytics and seamlessly integrating tools like autoresponders and shopping carts.
By the end of this course, you’ll not only understand advanced marketing strategies but also gain confidence with technical implementation. With hands-on video demonstrations, you’ll bridge the gap between theory and practice, equipping you to enhance your marketing impact immediately.
What I will learn?
- Build effective educational content systems that engage and convert.
- Master direct response marketing using Conversion-AI and Copy-AI.
- Implement opt-in strategies and leverage testimonials effectively.
- Utilize HARO to generate leads and boost credibility.
- Seamlessly integrate marketing tools with Zapier for efficiency.
- Set up and optimize webinar platforms like GoToWebinar and Zoom.
- Track and enhance conversions with Google Analytics.
- Implement bump offers and automated sales funnels to increase revenue.
Course Content
1. Creating Content and Direct Response Marketing
- 03:18
- 03:00
L 3 – Direct Response Marketing with Copy-AI
03:03L 4 – Leveraging Testimonials in Direct Response
03:15L 5 – Direct Marketing with Opt-In Strategies
03:27
2. Media Marketing and Lead Generation
L 6 – Media Marketing with HARO for Leads
01:41L 7 – Media Marketing Tips for Journalists
01:49
3. Information Marketing and Publishing
L 8 – Setting Up Your Course in Thinkific
02:16
4. Integrating and Automating Marketing Tools
L 9 – Integrate Tools Seamlessly with Zapier
03:00L 10 – Product Setup in Shopping Cart Systems
02:32L 11 – Adding a Bump Offer to Boost Sales
02:00L 12 – Launching Automated Marketing Campaigns
03:28
5. Webinar and Streaming Strategies
L 13 – GoToWebinar Setup with Bump Offers
02:27L 14 – Hosting Webinars on Zoom
02:00L 15 – Multi-Streaming to Social & Video Platforms
02:38L 16 – Connecting Zoom to Other Platforms
02:07
6. Enhancing List Building and Sales Tracking
L 17 – Using Physical Products for Mailing Lists
03:07L 18 – Sales Tracking via Autoresponder
02:00
7. Conversion and Analytics Tracking
L 19 – Conversion Tracking with Google Analytics
03:37L 20 – Integrate Analytics with Your Autoresponder
02:10
Certificatation
Use LinCademy verifyable certificate to demonstrate your skills and increase your chances of getting noticed.
Ratings & Reviews
- LevelExpert
- Last UpdatedFebruary 4, 2025
- CertificateCertificate of completion
Description
Master powerful strategies with hands-on tutorials for real-world success.
In this advanced strategic marketing course, you’ll dive into practical methods for elevating your marketing game. Covering essential topics from educational content creation to direct response marketing, this course offers a comprehensive overview of tools like Conversion-AI and Zapier, alongside techniques to leverage testimonials, build opt-in strategies, and manage lead generation through HARO.
The course includes step-by-step, over-the-shoulder tutorials that guide you through setting up automated marketing campaigns, managing webinar tools, and multi-streaming to social and video platforms. Additional topics include tracking conversions with Google Analytics and seamlessly integrating tools like autoresponders and shopping carts.
By the end of this course, you’ll not only understand advanced marketing strategies but also gain confidence with technical implementation. With hands-on video demonstrations, you’ll bridge the gap between theory and practice, equipping you to enhance your marketing impact immediately.
Materials
- Screencast Video Tutorials
Requirements
- Basic knowledge of digital marketing concepts
- Familiarity with marketing platforms
Target Learners
- Marketing Professionals
- Business Owners
- Digital Marketers